The Moneyed accident

Leach regularly used Pinterest for promoting content and has grown her account from zero to 15,300 followers in two years.

She posts content about remote work opportunities, side hustles, money, finance, and lifestyle.

After using Pinterest to gain traffic and grow her audience for the past two years she accidentally noticed the Creator’s Hub icon on her profile.

The Pinterest Creator Hub button is on any Pinterest business account’s profile page eligible to be in the program.

Once redirected from the Creator’s Hub tab, there are five sections filled with tools to help make and track content: Inspiration, Creation, Engagement, Analytics, and Earn.

The Earn tab immediately caught Jennifer’s eye.

This tab leads to the Creator Rewards page, where business owners can make money creating Pinterest pins.

The impressive mint she makes from Pinterest

Jennifer started using the Pinterest Creator Rewards program in February 2022 and earned $900 that month.

She then made $5,900 in the next couple of months.

Moreover, through the creators’ hub program she claims rewards for simple activities on her profile- like every time a pin gets to 100 saves she is awarded $250.

In April, Jennifer was rewarded $600 for posting three idea pins.

Idea pins are a series of video pins collated and are new to Pinterest.

For this, she filmed food content regarding DIY coffee drinks in her very kitchen and the videos took not more than 5 to 10 minutes to make.

She hit her content creation goal posting at least one idea pin a week.

She was rewarded $1,300 for that campaign.

What is the Pinterest Creator Rewards program?

According to Business Insider, 

Creator Rewards is Pinterest’s program for rewarding creators publishing popular content on Pinterest. 

Every month, new campaigns are published, allowing creators to monetize their Pinterest pins.

The campaigns are tied to goals.

When a creator meets the campaign goal, the candy from the platform.

Jennifer spends just 20 minutes a day on the platform and yet is able to cash in on an impressive amount every month!

Jennifer’s advice to make money using Pinterest- 

In her words-

“My best advice is to be consistent, create and publish your Pinterest pins and others’ pins three to five times a day, and take advantage of the features and tools offered, like Pinterest trends and idea pins.”